Carol Pedro

Carol Pedro

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Carol Pedro

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Person wearing black clothing carrying a black tote bag with a green globe-like geometric symbol, standing against a concrete wall in sunlight and shadow.

Details

Design system for WW adaptation

I developed an efficient master design system that supports any number of languages (including non-Latin alphabets) × multiple formats (A4, US Letter, print/web media placement, social media) × multiple product lines, while accommodating multiple source files (illustrations, photographs, technical drawings, etc.), each of them also set in multiple languages. A single Adobe InDesign/Illustrator master file with linked variables and a locked layout grid, set to accommodate any translations and placements.

Services

Editorial Design

Art Direction

Website Design

Interior Design

UX/UI

Environmental Graphics

Motion Graphics

Brand Guidelines

Brand Templates

Corporate Branding

Brand Identity

Brand Strategy

Year

2026

Client

Ammann Group

White outline of a spherical grid-within-a-globe icon followed by the word “Orbita” in white sans-serif type, centred on a smooth lime-to-forest green gradient background.
A large white globe grid icon alone, centred on a vertical lime-to-forest green gradient.
The word “Orbita” in white sans-serif type, centred on a vertical lime-to-forest green gradient with no other graphics.
Close-up of a black smartphone’s top-left corner showing the Orbita app icon—a rounded square with the white globe grid on a green gradient—beside the Calendar and Mail icons, time reading 9:41.

Testimonial

"Elliot brought such clarity to the brand. The identity feels intentional and flexible, exactly what we needed to grow."

Talia, Creative Director at Orbita

Bright lime drawstring fabric pouch on a matching green backdrop, printed with a bold white globe grid logo at its centre.
Round black-and-white outdoor sign mounted on a white bracket against a green background, featuring a white globe grid logo on a black face.
Three side-by-side logo variations: top left — black globe grid and “Orbita” on lime; top right — black globe grid and “Orbita” on white; bottom — white globe grid and “Orbita” on a dark green gradient.

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